Marketing Support2018-02-23T15:18:46+00:00

Marketing & Product Development Support

ITO also focuses heavily on capacity building and ensuring that its members are involved in product development and marketing training as needed. The Indigenous tourism industry in Canada is just beginning to gain traction and staying current with trends within the marketplace is crucial to the success of any business. ITO assists its members with topics such as: knowing your target markets, market intelligence and online and social media marketing.

Support services from ITO also focus on training programs and certifications, which are designed to do the following:

  • Create standardized and consistent service levels
  • Increase the local human resource capacity
  • Ensure employment opportunities are available to
    locals
  • Contract professional where appropriate

ITO will be available to assist with marketing and product development support when necessary. We are here to assist our industry and its members. Setting you up for success is our priority!

ITO will be available to assist with marketing and product development support when necessary. We are here to assist our industry and its members. Setting you up for success is our priority!

ITO Promotional Services

 

ITO unites Indigenous tourism operators from all corners of the province who support the development of authentic cultural tourism. We represent individuals, communities and organizations that provide meaningful and memorable experiences to visitors who travel to Ontario from far and wide.

Becoming a member of ITO means that your business will be promoted alongside some of the most recognized Indigenous tourism experiences in Ontario. Your business will be promoted on the ITO website, a traveller’s first stop when looking for authentic Indigenous tourism in Ontario. You will also be featured in print material such as the Guide to Indigenous Tourism in Ontario and regional publications (phase 2).