Who We Are

Indigenous Tourism Ontario (ITO) is the province’s first and only dedicated Indigenous tourism organization that focuses on uniting communities, Indigenous organizations and industry leaders to support the growth of Indigenous tourism in Ontario.

Through product development and marketing of authentic Indigenous experiences, ITO establishes a platform for Indigenous cultural expression and preservation through tourism.

Our Mission

Our mission is to assist Indigenous communities and entrepreneurs with programs that build capacity to produce high quality products and services. Our success will be guided by the positive impact on our people, the environment and the economy. For our welcomed visitors and tourists we will ensure that our products and services provide a meaningful and memorable Indigenous experience.